MVRDV has completed the new Chanel flagship store in Amsterdam with a replica façade made entirely out of glass. The entirely transparent façade of Chanel flagship store on Amsterdam’s upmarket shopping street, PC Hooftstraat, uses glass bricks, glass windows frames and glass architraves in a way to evoke the vernacular of the area with the goal to maintain the character of the site. Designed for investor Warenar, the 620 sqm of retail and 220 sqm of housing respond to the ambition of Amsterdam to have distinctive flagship stores without compromising the historical ensemble.

MVRDV has completed the new Chanel flagship store in Amsterdam with a replica façade made entirely out of glass.

Source: Chanel Flagship Store Amsterdam by MVRDV — urdesignmag

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